About me

With a rich 12-year background as a product designer, UX/UI designer, and consultant, I have honed my skills in delivering user-centric design solutions that resonate with both users and businesses.

My career has been marked by a dedication to improving digital products and experiences through thoughtful design. I excel at creating intuitive interfaces that effectively address user needs while aligning seamlessly with strategic business objectives.

Experience

Product Designer, UX UI Consultant, FE Designer
IMTF, SINGAPORE, BENGALURU (REMOTE) 2021 - 2023

Focused: Leading Design, Research, UX Design & UI Development

man sitting on chair and looking laptop computer
man sitting on chair and looking laptop computer
UX UI Consultant, UX UI Designer
FREELANCER, BENGALURU (REMOTE) 2020 - 2021

Focused: UX UI Design, Research, MVP, Information Architecture, Testing

UX UI Designer
VULCAN AI, SINGAPORE, BENGALURU (REMOTE) 2020 - 2020

Focused: Design system, Interactive prototypes, MVP

UX UI Consultant, UX UI Designer
AVANADE, SINGAPORE 2018 - 2019

Focused: UX UI Design, Research, AR and VR, UX UI PreSales

UX UI Consultant, UX UI Designer
HP INC, SINGAPORE 2018 - 2018

Focused: Web Application and product Design, Catalogue management

Education

boy sitting on bench while holding a book
boy sitting on bench while holding a book
Bachelor of Computer Applications

Madurai Kamaraj University

2002 - 2004

Concentration: Computer Applications, Web Design, FE Development Honors: Graduated

Diploma in Electrical & Electronics Engg

VISSJ Govt polytechnic

1996 - 1999

Concentration: Electrical and Electronics Engineering, computers Honors: Diploma

Skills & Tools

Proficient in Visual design tools such as Figma (Preferred), Sketch, or XD Prototyping with different fidelity from simple click-throughs to interactive prototypes using Marvel, Invision, Figma, Protopie, or Framer.

person holding black ipad with green plant
person holding black ipad with green plant
UX/UI Consultant

Core Skills

  1. UX Strategy

    • Define user goals, business objectives, and project scope.

  2. Heuristic Evaluation

    • Analyze designs for usability issues and recommend improvements.

  3. Information Architecture (IA)

    • Organize content logically to enhance findability and usability.

  4. Accessibility Standards

    • Design compliant with WCAG and ADA for inclusive experiences.

  5. UI Guidelines and Design Systems

    • Create reusable components and maintain visual consistency.

  6. Problem-Solving

    • Address complex UX challenges with innovative, user-first solutions.

Tools

  • User Journey Mapping: Lucidchart, Miro

  • Design Systems: Storybook, Zeroheight

  • Accessibility Testing: Wave, Axe Accessibility Tools

  • Usability Testing: Hotjar, Crazy Egg

Product Designer
Core Skills
  1. Design Thinking

    • Approach problems with a user-centric mindset to develop innovative solutions.

  2. User Research

    • Conduct interviews, surveys, and usability tests to gather user insights.

  3. Wireframing and Prototyping

    • Develop interactive prototypes to test and iterate on designs.

  4. Interaction Design (IxD)

    • Create seamless interactions, animations, and workflows.

  5. Visual Design

    • Maintain brand consistency with typography, color theory, and layout.

  6. Collaboration

    • Work with cross-functional teams, including developers, PMs, and stakeholders.

Tools

  • Design Tools: Figma, Sketch, Adobe XD

  • Prototyping: InVision, Axure RP, Framer

  • User Research: Optimal Workshop, Lookback, UserTesting

  • Analytics: Google Analytics, Mixpanel

  • Development Collaboration: Zeplin, Abstract

Design Expertise

With 12 years of experience, I specialize in user-centric design solutions that enhance digital products.

Experience

User-Centric Design Solutions

I focus on intuitive interfaces and strategic alignment with business goals.

A small group of people are gathered in a modern conference room. One person stands by a whiteboard presenting a diagram labeled 'UGC Types', while the others are seated around a wooden table with laptops and papers. A large screen on the wall displays content related to the presentation.
A small group of people are gathered in a modern conference room. One person stands by a whiteboard presenting a diagram labeled 'UGC Types', while the others are seated around a wooden table with laptops and papers. A large screen on the wall displays content related to the presentation.
Proven Track Record

Seamless customer experience with simplified processes that reduced friction and improved satisfaction.

Showcasing Problem-Solving
Demonstrating how you solved specific user problems through case studies.

Storytelling
Effectively communicating the process behind each design, from ideation to execution.

Design Presentation
Displaying designs in a clean and visually appealing way with attention to details and consistency.

Project Management and Documentation
Presenting timelines, workflows, and your role in collaborative projects.

Prototyping and Interactivity
Showcasing interactive prototypes that allow potential employers or clients to engage with the design.

Certifications

UX certifications are an excellent way to gain recognition, advance your skills, and stay competitive in a fast-evolving industry. Whether you're starting your career or seeking to deepen your knowledge, choosing the right certification program can help you stay ahead of industry trends, sharpen your skillset, and demonstrate your commitment to creating exceptional user experiences.

Crafting User-Centric Design Solutions

With 12 years of experience, I specialize in creating intuitive interfaces that enhance user experiences and align with business goals through meticulous research and collaboration.

A group of people is engaged in a training session in a conference room setting. A presenter is standing and holding a sheet of paper, addressing the group seated at a round table. The attendees are actively listening, and there's a banner in the background advertising UX training. The room is well-lit, with a flipchart visible at one side.
A group of people is engaged in a training session in a conference room setting. A presenter is standing and holding a sheet of paper, addressing the group seated at a round table. The attendees are actively listening, and there's a banner in the background advertising UX training. The room is well-lit, with a flipchart visible at one side.

250+

15+

12 Years Experience

User-Centric Interfaces